Deborah Frye Queen of Awesome

ReputationSimple® was founded in 2011 by Deborah Frye, Founder and Queen of Awesome; a technology, marketing, revenue enhancement and public relations expert. The business was inspired by Deborah’s experience marketing her own previous businesses. ReputationSimple® was among the first understand current and stark reality is that businesses and reputations are made and broken by unfavorable information on the internet.  In today’s reputation economy, it is necessary to build a digital wall around your reputation.

To address this reality Deborah Frye has dedicated time and resources becoming an expert in the search engine algorithms that allows it to collect information and prioritize search results. ReputationSimple® has employed this expertise, in conjunction with web marketing and public relations strategies, to develop a proprietary solution to achieve page one results for targeted search terms. The system uses a combination of traditional Search Engine Optimization (SEO), targeted blogging, social media, press release strategies, video marketing, paid placement (PPC), Review Shield and other available internet opportunities to enhance the search engine’s ability to find relevance for client’s search terms and place them on page one of results.

ReputationSimple® has developed a fast and effective way to publicize and enhance businesses, individuals, and organizations. The approach is been so successful that ReputationSimple Reputation Services has been sought out by multi-million dollar businesses, community leaders, public institutions and has been referred from the highest levels of the United States Government.

ReputationSimple®  | School Reputation Control™

ReputationSimple® the educational reputation management leader since 2011.  We deploy our patented systems including School Reputation Control™ and Review Shield™ to propel professional accomplishments and positive reviews to page one online results.  We offer your choice of a full concierge service or training lessons on our systems and methods for your communications team.

Deborah Frye has founded and operated multiple businesses including, ReputationSimple®, Profit Rhino®, Reliable Electric, Pool Surgeons®, RooterNOW® and ZippyRooter®.  Deborah Frye holds multiple trademarks in the United States Trademark Office.  Deborah Frye is the author of multiple books and tools including Secrets of Reputation Management, Secrets of Local SEO, Secrets of Trademarking, Secrets of Facebook Marketing, Secrets of Linkedin Marketing, Secrets of Video Marketing, Secrets of Google Adwords Marketing and Profit with the Telephone.

Robert Frye, Senior Vice President of Sales and1 Operations at ReputationSimple® believes in taking an educational and consultative approach to helping brands understand your strengths, weakness and opportunities within reputation marketing and management.

Robert is passionate about relationship marketing and knowledge sharing. He looks to build relationships with like-minded individuals and successful brands in an effort to raise awareness of the value of a strong reputation.

Robert Frye is a 6-year veteran of the United States Navy where he served as a Rescue Swimmer and Boatswains Mate. Robert Frye performed as a rescue swimmer for the reaction force team as part of the Anti-Piracy and Search and Rescue Task Force. After Robert Frye successful Naval career he received his bachelor’s in business administration from The College of Charleston School of Business and joined ReputationSimple® in 2012.


Joe McLean
Mclean Clark Campaign Management
Political Consulting Law Firm
Washington, DC

Gregory J. Rolen
Haight Brown & Bonesteel
Public Entity Attorney
San Francisco, CA

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