{"id":3306,"date":"2023-01-07T14:34:27","date_gmt":"2023-01-07T19:34:27","guid":{"rendered":"https:\/\/reputationsimple.com\/?p=3306"},"modified":"2023-01-02T07:21:44","modified_gmt":"2023-01-02T12:21:44","slug":"reputation-simple-how-to-improve-school-reputation-for-private-schools","status":"publish","type":"post","link":"https:\/\/reputationsimple.com\/reputation-simple-how-to-improve-school-reputation-for-private-schools\/","title":{"rendered":"Reputation Simple: How to Improve School Reputation for Private Schools | Reputation Simple"},"content":{"rendered":"

Shared by Deborah Frye<\/a> of Reputation Simple<\/p>\n

Reputation Simple: How to Improve School Reputation for Private Schools | Reputation Simple<\/h2>\n

The experts at Reputation Simple note that it’s important to know how to improve school reputation, especially if you run a private or charter school in which parents are making a conscious choice when enrolling their children. A private school’s reputation is the sum of many parts. It reflects the quality of what happens within the walls of a school but also how the school is perceived by the community outside those walls. When we think about how to improve school reputation, Reputation Simple tells us to remember that a private school’s reputation is largely based on its students’ academic performance and its graduates’ success in college and beyond.<\/p>\n

According to Deborah Frye, author of Secrets of Reputation Management for Educators<\/a>, there are other factors to reputation management for schools as well:<\/p>\n

What does your school’s online presence say about it?<\/p>\n

How well does a school serve students with special needs or who are learning English as a second language?<\/p>\n

What kind of extracurricular activities do students get involved with? How involved are parents with their children’s education?<\/p>\n

At Reputation Simple, we know there are a lot of things to consider.<\/p>\n

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The ABCs of how to improve school reputation<\/h2>\n

A private school’s reputation is extremely important. It can make or break the school and greatly influence new enrollment numbers. Therefore, it’s important for private schools and charter schools to work hard to improve their reputations when necessary.<\/p>\n

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\"How<\/p>\n

Image credit: Geralt<\/a><\/p>\n

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Here are some ways a private school or school district can do this:<\/p>\n

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A \u2013 Act quickly<\/h2>\n

This is one of the keys to reputation management for schools, according to Deborah Frye’s most recent eBook<\/a>. Private schools need to monitor their reputation and act quickly. If you do see a negative review, don’t ignore it or respond negatively. Instead, respond to the parent and try to fix the issue as quickly as possible. If there is something that can be done about the situation, then do so right away.<\/p>\n

One of the best ways to do this is by being honest and transparent. Avoiding the issue will only make things worse. If there are problems, acknowledge them and be ready to explain why you took certain actions.<\/p>\n

You don’t want parents of potential students thinking that their opinion won’t matter to you because this could possibly lead them away from your school in search of another option.<\/p>\n

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B \u2013 Be proactive<\/h2>\n

To reduce negative exposure for private schools, the pros at Reputation Simple suggest being proactive and responsive. Parents want to know that they can reach you and that their concerns are being heard. If they don’t hear back from you within 24 hours, then this could lead them to believe that their opinion isn’t important or that something is wrong with your school.<\/p>\n

Here are some of the online reputation management steps to take:<\/p>\n

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  1. Create and maintain a website that is current, informative, and easy to navigate. Make sure the information on your website is accurate.<\/li>\n
  2. Regularly post news and information about your school and school district so that the right information is getting out there and you’re the one controlling it.<\/li>\n
  3. Use social media platforms like Facebook, Twitter, and Instagram to promote a positive message along with your school’s activities. Stay involved on that social media and interact positively with the larger school community.<\/li>\n<\/ol>\n